Tuesday, May 23, 2006

Response expectations

If you respond quickly to a prospect query, it will increase the likelihood of that prospect becoming a client. There are other statistics that help us to understand what such Internet prospects expect.

21% want an immediate response

There is an 87% chance of winning the business if you respond in 15 minutes

23% expect a response in 30 minutes

22% within 4 hours

There is a 37% chance of winning the business if you respond in 4 hours

16% expect a response the same day

18% expect a response within one business day

There is only a 3% chance of winning the business if you respond in one day.