Friday, September 26, 2008

Slogan

"Home is where the heart is"

"I turn 'for sale' into 'sold' "

"I'll start selling - you start packing"

These are slogans - and there are millions more - that can be used for your marketing efforts. WebCubic websites have a field where you can enter and then display your slogan. The slogan information is generally displayed near the top of the home page, it is potentially something that will be seen first. Therefore:

Say something that will capture your visitors' attention. Make them action-oriented headlines.

Examples:

Potty train your child in 7 days

Sell your house now using 5 irresistable staging techniques

How to make every client your best salesperson

Once you have something to say, you need to display it properly. WebCubic positions the slogan properly on template websites. Make these simple changes to make them more noticeable.

Update font style and size so they are easier to read. Use Arial and at least size 10. Make the text italics.

Change the color to contrast with other text.

While search engine optimization is important, you do not have to put your keywords into your slogan. In some cases, in may naturally fit. In most cases, say some irresistable.